<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Sharper-Image on BDMA.org</title><link>https://www.bdma.org/tags/sharper-image/</link><description>Recent content in Sharper-Image on BDMA.org</description><generator>Hugo -- gohugo.io</generator><language>en</language><copyright>bdma.org</copyright><lastBuildDate>Sat, 31 Oct 2026 00:00:00 +0000</lastBuildDate><atom:link href="https://www.bdma.org/tags/sharper-image/index.xml" rel="self" type="application/rss+xml"/><item><title>Sharper Image: How a Catalog Sold the Fantasy of Technology</title><link>https://www.bdma.org/post/sharper-image-catalog-brand-history/</link><pubDate>Sat, 31 Oct 2026 00:00:00 +0000</pubDate><guid>https://www.bdma.org/post/sharper-image-catalog-brand-history/</guid><description>
&lt;h2 id="the-sharper-image-catalog-gadgets-nobody-knew-they-needed"&gt;The Sharper Image catalog: gadgets nobody knew they needed&lt;/h2&gt;
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&lt;p class="brand-box__name"&gt;&lt;a href="https://www.sharperimage.com" rel="noopener"&gt;The Sharper Image&lt;/a&gt;&lt;/p&gt;&lt;p class="brand-box__fn"&gt;High quality consumer electronics and unique gifts.&lt;/p&gt;&lt;/div&gt;&lt;a class="brand-box__cta" href="https://www.sharperimage.com" target="_blank" rel="noopener"&gt;Visit The Sharper Image →&lt;/a&gt;&lt;/div&gt;
&lt;p&gt;The first product was a $69 watch for joggers. Richard Thalheimer bought a full-page ad in Runner's World for it, a story The Hustle told in its 2024 history of the company. The ad starred his friend Walt Stack, a &amp;quot;legendary, fully-tattooed 70-year-old&amp;quot; who was known around San Francisco for a daily 17-mile run across the Golden Gate Bridge. The copy line read: &amp;quot;The only chronograph that keeps up with the amazing Walt Stack.&amp;quot; The ad &lt;a href="https://thehustle.co/how-one-man-built-the-sharper-image-into-the-worlds-wackiest-gadget-store"&gt;cost $1k and brought in $10k in sales&lt;/a&gt;.&lt;/p&gt;</description></item></channel></rss>